Post by account_disabled on Jan 3, 2024 11:22:10 GMT -5
When asked the typical response for many is to list their title or industry . . . Im in the insurance business Im an architect Im a painting contractor or Im a computer repair specialist. will get you is Thats nice A creative talking logo excites and tells more about whats in it for the listener than labeling what you do. Consider these two examples So Bill what do you do for a living Im a registered architect or Talking Logo I show contractors how to get paid faster. Now which do you think is more compelling If youre a contractor you definitely want to know more about that second answer dont you Your talking logo is created in two distinct parts.
Part addresses your target market and Part zeroes in on a problem frustration or want that market has. Download our free Talking Logo template here. You know you have a great talking logo when a person hears you deliver it and immediately says Really how do you do that Heres the pattern for getting started creating your Talking Logo Action verb I show Mobile App Development Service I teach I help target market business owners homeowners teachers divorced women Fortune companies how to xxxx solve a problem get a result or meet a need. A powerful Talking Logo alone can get you appointments especially when most businesses who are looking for new business simply ask to meet so they can sell.
Asomething. Who would you see someone who wants to sell you his work or someone who wants to show you how to make more money In order to make your Talking Logo truly powerful youll need to have a complimentary statement that tells them just how you deliver on your promise when the listener inevitably asks to know more. So lets return to our architect above to explain We have developed relationships with every zoning board in the metro area and by applying our zoning adjustment process we can make sure that projects dont get hung up by red tape and that our clients get to that first pay request faster. By starting from this very simple point you can expand and grow a core message that can be used in every possible setting and every form of communication.
Part addresses your target market and Part zeroes in on a problem frustration or want that market has. Download our free Talking Logo template here. You know you have a great talking logo when a person hears you deliver it and immediately says Really how do you do that Heres the pattern for getting started creating your Talking Logo Action verb I show Mobile App Development Service I teach I help target market business owners homeowners teachers divorced women Fortune companies how to xxxx solve a problem get a result or meet a need. A powerful Talking Logo alone can get you appointments especially when most businesses who are looking for new business simply ask to meet so they can sell.
Asomething. Who would you see someone who wants to sell you his work or someone who wants to show you how to make more money In order to make your Talking Logo truly powerful youll need to have a complimentary statement that tells them just how you deliver on your promise when the listener inevitably asks to know more. So lets return to our architect above to explain We have developed relationships with every zoning board in the metro area and by applying our zoning adjustment process we can make sure that projects dont get hung up by red tape and that our clients get to that first pay request faster. By starting from this very simple point you can expand and grow a core message that can be used in every possible setting and every form of communication.